THE CHALLENGE //
Translate the nostalgia of childhood into film, adapting the visual language already developed for the brand to a new theme and a new season.
Favourite Childhood Playtime – Bootani Kids
ABOUT
For the AW24/25 collection, Bootani Kids drew inspiration from the concept “Favourite Childhood Playtime.” Together, we created a film that captures the carefree days and endless adventures that shape our childhood memories.
CREW
CLIENT // Bootani Kids
CONCEPT // Rita Domingues
COPY WRITER // Mariana Oliveira
DIRECTOR // Andreia Barbosa
DIRECTOR OF PHOTOGRAPHY// Ricardo Pinto
SONG // Simon Folwar
PHOTOGRAPHY // Joana de Jorge
CASE STUDY
THE APPROACH //
We built the narrative around universal childhood moments, set within an autumn atmosphere that reinforces the warm, nostalgic tone of the concept. The result further developed a visual identity that the brand went on to use as a reference across its audiovisual communication.
THE EXECUTION //
Filmed on location, with a camper van as the central setting, shaped by autumn light and a seasonal colour palette.
THE RESULT //
A campaign film that carries Bootani Kids’ cinematic language into a new collection while preserving the authenticity and spontaneity that already define the brand on screen.
BEHIND THE SCENES!
Get in
Touch.
Tell us about your project, and we'll take it from there.
